Q: What is the EarthBox Garden Kit?
A: The Garden Kit is a retailer exclusive, which means customers cannot order it directly from our website or catalog. Unlike the "Original EarthBox," the Garden Kit includes casters, fertilizer, and dolomite. The Garden Kit generates up to 3 times its retail value because seeds and/or seedlings, a 2 cubic foot bag of growing media, and accessories (such as the Staking System or Garden Stand) will all need to be purchased for each EarthBox Garden Kit. All items are professionally packaged with eye-catching graphics.
Q: What EarthBox products does my distributor carry?
A: Our distributors carry a full line of EarthBox Garden Kits, EarthBox Junior Garden Kits, and EarthBox accessories. Please view our catalog, or talk to your distributor sales representative to see what’s available for your store. Please keep in mind that some of these items may not be regularly stocked in your distributor’s warehouse.
Q: I am new to retailing EarthBox products. What should I stock in my store?
A: We suggest starting out with 3 cases (12 each total) of EarthBox Garden Kits (1 refillable display case and 2 refills), 1 case of Staking Systems, 1 case of Replant Kits, and 1 case of EarthBox Junior Garden Kits. To keep things simple, you should choose 1 color and 1 type of fertilizer. If you have a larger store or like eye-catching displays, you may want to consider starting out with our Multi-SKU pallet. Please view our catalog, or talk to your distributor sales representative.
Q: What type of growing media is acceptable to sell to my customers for use in the EarthBox?
A: You should sell your customers a 2 cubic foot bag (60 dry quarts) of a peat-based (70%-80%) growing media that contains perlite and/or vermiculite. It should NOT contain any rock, clay, sand, or topsoil. We have recommended several brands that are suitable for use in the EarthBox.
Q: How should I merchandise the EarthBox?
A: There are several things you can do to promote EarthBox products in your store. It is most important to actually plant a demonstration EarthBox for your store so customers can see how well the EarthBox really works. P.O.P. material and displays are also important to set up. We also suggest selling pre-planted EarthBoxes and hosting EarthBox planting classes or seminars. You can also show a DVD loop about the EarthBox. We also offer large vinyl banners free to any dealer that purchases a Garden Kit large pallet. Please contact the Sales & Marketing Department for available merchandising materials.
Q: Why should I carry EarthBox products in my store(s)?
A: The EarthBox can be used by virtually anyone, so you are not limited to a specific type of customer. It will attract non-gardening customers because of its ease of use, and interest your existing gardening customers because of its ability to produce high yields. A natural gift idea, the EarthBox can be promoted for Mother’s Day and Father’s Day, birthdays, and all winter holidays. EarthBox products are not sold in Big Box stores, so it will help increase new traffic to your store.
Q: What types of P.O.P. and merchandising materials are available?
A: We offer a standard P.O.P. Kit that includes a laminated poster, informational tri-fold brochures, an acrylic brochure holder, and a window/door sticker with our logo. This kit is free to all retailers and was designed to fit on a demonstration EarthBox and Staking System. We also offer display cases, sold through your distributor. A DVD loop video can also be requested, and you can even print out your own sell sheets. Visit our Request page for all available merchandising materials.
Q: Do you attend open houses or seminars for your dealers?
A: Typically, due to staff limitations and increasing travel costs, we do not attend open houses or seminars. If your store is within a reasonable commute/distance from our office in Lancaster, PA, we may consider attending. We suggest contacting your distributor sales representative to talk to your customers for open houses and seminars. Of course, we would be happy to provide P.O.P. material, informational handouts, and possibly some giveaways for your event attendees.
Q: How can I get my store(s) listed on the Dealer Locator?
A: Please email us (be sure to include your store's name, street address, phone number, and website) and we will add your store’s information during our next update. Typically, we update the Dealer Locator every Friday, but during slower times it may only be updated once per month.
Q: Can I get the EarthBox without casters, fertilizer, or dolomite?
A: No, the only EarthBox available to retailers is the Garden Kit. This is an added value to your customers and gives them everything they need to have fresh vegetables and beautiful flowers anywhere. It is a retailer-exclusive product, too, which means those extra components would cost the customer much more if they ordered them directly from our website. All the customer needs to purchase along with their EarthBox Garden Kit is growing media and seeds/seedlings—convenient for anyone!